The customer engagement is digital: the corner, entirely designed by the agency and handcrafted in birch wood, invites customers to discover the perfect recipes: a tasty, simple and efficient archive that, through a digital Journey, allows you to browse it and know the tricks to save energy in the kitchen, limit waste and make dishes even tastier. The path ends with an invitation to download the shopping list to make your favorite recipes at home and take concrete steps towards a more conscious use of energy. The corner is the realization of the partnership between the two companies that make sustainability their main business objective, engaging in promoting the culture of energy efficiency among their customers. A brand awareness project that focuses on the themes of the 2030 Agenda for Sustainable Development.
Discovery traditional Italian recipes at Eataly corner
Angelini Deisign helped Eni gas and light and Eataly to promote the rediscovery of traditional Italian recipes in a more efficient way, by positioning interactive corners in all Italian Eataly stores. The exhibition brings to life the identity of the partnership in a three-dimensional version by interpreting the visual of the project: thanks to a structure made of recyclable and eco-sustainable materials.
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